National Healthcare Group

Putting a face to public healtcare

Singapore’s public healthcare system is widely acknowledged to be one of the best around. But do you know that it takes a strong team of healthcare professionals – from doctors to nurses to allied health workers – to deliver a quality healthcare experience?

From this thought, we developed a branding campaign for our client National Healthcare Group (NHG) Polyclinics, showcasing the team effort that goes into ensuring a top notch healthcare experience in their polyclinics. The project was a labour of love, with more than 50 staff members across nine polyclinics photographed and featured in our branding visuals and marketing collaterals.

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