Leading Podcast Marketing Agency in Singapore
IMPACT! provides podcast production and marketing services for Technology, B2B and Healthcare brands looking to stand out from the crowd. Our experienced team is here to help you get started.
Build Your Brand With A Branded Podcast
With podcast listenership on the rise – especially B2B podcasts – there’s no better time than now to get started with your own branded podcast. If you’re competing in a highly competitive space, a podcast can provide you with a distinct advantage – allowing your brand to stay both topical and top-of-mind with its audience.
What’s more, if you’re in the enterprise space, you can leverage your branded podcast to network and build relationships with potential customers and industry key opinion leaders (KOLs).
So if you’re looking to work with a podcast marketing agency in Singapore, it’s time to take a look at what IMPACT! can bring to the table. We help market leaders and challenger brands the Technology and B2B space kickstart their podcast marketing journey.
Podcast Marketing Expertise
IMPACT! is a podcast marketing agency specialised in working with Technology and B2B brands. Our team of Marketing Strategists, Writers, Producers and Audio and Video Editors bring can help you deliver:
- Podcast Branding, Strategy
- Podcast Recording, Production
- Branded Podcasts
- Internal Podcasts
- Video Podcasts
- Guest Outreach, Booking
- Podcast Uploading, Distribution
- Podcast Transcription
- Podcast Content Repurposing
- Podcast Networking
While podcast marketing can work for any business, we believe its incredibly powerful for companies in Technology and B2B sectors.
Brands in these industries are looking to build their brand and thought leadership, while establishing relationships with potential customers and industry opinion leaders. Furthermore, the types of audiences they are looking to build are highly targeted and niche, which makes a podcast a highly relevant marketing channel.
Here are industries which can benefit from launching their own branded B2B podcast:
- Business Services
- Enterprise Technology
- Software-as-a-Service (SaaS)
- Cloud Computing
- Logistics and Supply Chain
- Internet of Things (IoT), Industry 4.0
- Industrial Equipment
Some of the brands we work with
Content Marketing FAQs (Frequently Asked Questions)
Podcast marketing is simply promoting your business through the production and distribution of your own branded podcast. When done right, podcast marketing can help your brand to build an audience and valuable professional relationships.
While podcast marketing can work for just about any business, it is highly relevant for Technology and B2B brands. This is due to rising listenership trends amongst B2B audiences, and the demand for industry-specific content.
Branded podcasts can help build your brand and thought leadership, while helping you stand out in competitive markets. For B2B brands, you can leverage your branded podcast to build relationships with stakeholders in target accounts, by inviting them as guests on your show.
For Technology and B2B brand, you don’t need to build a large audience for your podcast to deliver ROI. This is especially the case if your target market is highly niched down.
By positioning your branded podcast as the go-to resource for your specific target market, you can ensure your brand is both topical and top-0f-mind.
We understand that your organisation might not have stakeholders comfortable with hosting the podcast. We can provide trained hosts for your branded podcast.
Podcasts are the the perfect platform to build relationships with your ideal prospects.
By inviting stakeholders from target accounts as distinguished guests on your show, you’re positioning them as a thought leader, while building goodwill with them.
This helps build relationships which can lead to business discussions further down the road.
Get in touch with us
Kindly fill in the contact form below and a senior member of our team will be in touch with you very soon. If you’d prefer to talk to someone right away, simply give us a call at +65 3138 9182 during office hours.